Eco-design

At every step, we prioritize sustainability without compromising quality. After extensive research, we partnered with Billerud CrownBoard, a leader in eco-conscious materials known for its superior quality and effects.

Our fragrance packaging, launched in December 2022, is fully recyclable and plastic-free. It pairs minimalist design with durable construction, protecting each fragrance during transit while offering a refined unboxing experience. Thanks to its resilience and craftsmanship, we have recorded zero returns due to damage or defects.

Responsible sourcing

Our respect for the natural world defines our philosophy. We are proudly 100% vegan and firmly opposed to animal testing, with no compromises in quality or performance.

Each fragrance is composed of 88–89% natural ingredients, with 80% certified organic. We source our raw ingredients from IFF Grasse, a global leader in providing organic materials for perfume.

Local Production

Designed and made in Iceland, our fragrances are crafted with care, using pure Icelandic water and locally sourced craftsmanship to minimise our environmental impact.